Establish Your Brand’s Expertise, Engage With a Relevant Audience, and Drive Business Growth.
Reach your targeted audience with a sponsored or custom resource guide that will deliver on your marketing goals. Sponsor a resource guide from dozens of instrument, industry, or solutions-based categories, or commission a fully custom resource guide created by Lab Manager’s Editorial and Creative teams.
Sponsored Resource Guides
Sponsor Resource Guides from dozens of instruments, industry, application, or solutions-based categories:
Multisponsored: Be a part of Lab Manager‘s scheduled instrument- or industry-specific guides on instrument purchasing and best practices.
On-demand: Exclusively sponsor an existing, planned, or custom Lab Manager Resource Guide to blend your product- and solution-focused content.


Custom Resource Guides
Commission an resource guides on a topic of your choosing:
You pick the message you want to deliver and the Lab Manager team will bring it to life by blending your content with custom articles and product/solution-based advertorials.
All custom resource guides include a lead nurturing email campaign, providing you with the opportunity to move contacts further along the sales funnel.
You Receive
- Full contact information for all downloads
- Branding on landing page and promotional materials
- Large product display and “Learn More” button
Enhance Your Program
- EIncrease your market visibility or nurture your clients with an automated drip eBlast promoting your product or service.