Educate your audience to drive action and deliver long-term ROI.
We offer the highest-quality selection when it comes to solutions designed to help you educate and influence the market. We can make market influence the primary driver of your campaign or a facet of a multi-purpose program.
Educate your audience to build trust, establish thought leadership, and nurture customer relationships.
Opportunities to influence
Native Ads – Short
Engage the Lab Manager audience with focused, impactful content, offering targeted options such as our Clinical Connect Promo or short articles like “How It Works,” “Product in Action,” or Advertiser-Provided pieces.
Native Ads – Enhanced
Generate long-lasting and informative content that reaches the Lab Manager audience online, in print, and across our digital media channels through our “Ask The Expert”, Custom Article, Dynamic Article, and 3D Product Tour advertorial opportunities.
Native Ads – Big Picture
Strengthen your brand’s position, amplify your reach, and establish meaningful connections within the lab management community through this digital series of top-tier editorial content.
Social Media
Engage the Lab Manager audience and drive top-of-funnel leads with Posting Rounds, Custom Reels, Product Launch Campaigns, and Custom Goal-Driven Campaigns for maximum brand visibility and engagement.
Build something custom
Influencing your audience is just one piece of the puzzle. We will work with you to design a cross-platform, multi-dimensional campaign that hits the mark.