Webinars
Make Your Science the Headline, and the Pipeline
Lab Manager offers custom and out-of-the-box webinar options that connect your brand to an engaged audience of lab leaders and decision-makers.
Best For:
Market intelligence
Product launch research
Customer feedback
Relationship building
Lead Generation
Ask the Expert Webinar
Turn curiosity into actionable insight. Unlike a traditional webinar, our Ask the Expert Webinar is a fully interactive Q&A where your expert answers questions from our engaged lab audience.
You’ll receive
60-minute fully interactive Q&A
Editorial moderation by Lab Manager’s editorial director, Scott Hanton
Detailed webinar report containing full registrant list, attendees, and engagement metrics
Market intelligence handoff; every question asked is provided post-event, along with contact details
A post-event AI-supported summary article published on the Lab Manager website
MP4 recording provided post-event
On-demand hosting for 12 months
Custom Webinar
Position your business as a thought leader, and subject matter expert by working with our team to develop a custom webinar. Custom webinars are great for promoting your latest products, highlighting advancing technologies, or providing education and advice on new applications.
Best For:
Thought leadership
Brand awareness
Lead Generation
Audience Education
Direct prospect engagement
You’ll receive
60-minute live, simulated live, or pre-recorded webinar with Q&A
Up to 3 downloadable resources for attendees
Interactive platform with engagement tools like polls and surveys
Detailed webinar report including full registrant and attendance data
MP4 recording provided post-webinar
On-demand hosting and reporting for 12 months
220+
Average # Registrants
70%
of our audience attended at least one digital event in the past 12 months
*Digital event attendance includes all industry events, not limited to Lab Manager-hosted events.
NEW FOR 2026
Custom Webinar – Plus!
Panel Discussion moderated by Lab Manager’s editorial director, Scott Hanton
Company Showcase featuring your provided video or webinar asset
Editorial Q&A article with panelists, authored by Scott Hanton, published ahead of the event and leveraged in promotions
One post-event eblast sent to all registrants to extend visibility and engagement
ENHANCE YOUR WEBINAR WITH:
Ask your Lab Manager Account Manager which add-ons best suit your goals.
15K
Total Registrants in 2025
Best For:
Thought leadership
Brand awareness
Editorial credibility
Sponsored Editorial-Led Webinars
Align your brand with trusted, editorially curated content that consistently draws a highly engaged lab audience.
You’ll receive
Full registration and attendee lists
Logo on landing page
1 resource to list in handouts section
Three webinar series available to sponsor:
How to Lead Series
Safety First
Management Matters
Webinar Example Gallery
