Audience
Connect with Global Lab Leaders
Tap into the expansive influence of Lab Manager as we connect with laboratory leaders and buyers across diverse markets. Our focus on top-tier professionals means that your message reaches the audience that matters most—those with the authority to BUY YOUR PRODUCTS.
Reach global lab leaders and buyers, engaging professionals who drive purchasing and shape decisions.
2.5 Million+
annual website pageviews
1.8 Million+
annual website sessions
1.8 Million+
annual website users
140,000+
email audience
34,000+
magazine subscribers
(18K print, 16K digital)
62,000+
Facebook & LinkedIn followers
Working with Lab Manager is always a collaborative and seamless experience. They consistently provide thoughtful recommendations that align with our clients’ objectives and deliver excellent results. The team is always supportive, quick to respond, and a pleasure to work with, whether it’s sharing insights, helping troubleshoot, or jumping on a quick call when needed.
83%
of Lab Manager readers hold managerial roles
87%
of Lab Manager readers are directly involved in making purchasing decisions
10-12
of scientists/researchers on average per team led
(Frost & Sullivan)
As an expanding force with an ever-growing reach, Lab Manager has evolved into a truly global brand, catering to the requirements of companies and managers operating worldwide.
Audience Snapshot
Job Title
Primary Field
Job Title
Primary Field
Interests
Industries
- Clinical Research & Diagnostics
- Lab Operations
- Chemicals & Chemical Engineering
- Biotechnology
- Pharmaceuticals
- Analytical Testing & Characterization
- Environmental Science
- Physics & Engineering
- Neuroscience
- Food & Beverage
- Water & Wastewater
- Cannabis & Hemp
- Agricultural Science
- Materials Science
- Forensic Science
- Energy Research
- Nanotechnology
Applications
- Molecular Biology
- Analytical Chemistry
- Cell & Tissue Culture
- Genetics & Genomics
- Instrument Calibration & Maintenance
- Microscopy & Imaging
- Data Analysis & Management
- AI & Informatics
- Mass Spectrometry
- Microbiology
- Lab Automation
- Emerging Applications
- Quality Control and Assurance
- Sample Preparation Techniques
- Chromatography
- Proteomics & Metabolomics
- Spectroscopy
Technologies
- Casework, Furniture, and Infrastructure
- PCR Systems and DNA Analyzers
- Microscopy and Imaging Systems
- Emerging Lab Tech
- Laboratory Balances & Scales
- Mass Spectrometers
- Automated Systems & Robotics
- Benchtop Tools & Equipment
- Software & Informatics
- Lab Refrigerators & Freezers
- Incubators & Ovens
- Fume Hoods & Biosafety Cabinets
- Spectroscopy Instruments
- Chromatography Systems
- Safety Equipment & PPE
- Cell / Tissue Culture Equipment
- Centrifuges
- Advanced Fabrication Tools
“There is no better partner than the team at Lab Manager… They care. It seems like something all media partners should do, but they back it up with great customer service and working as our partner to be successful..”
– Chief Marketing Officer, PolyScience